SUBANG JAYA, 15 December 2011 – PROTON Holdings Berhad today announced the availability of two new variants of Malaysia’s first MPV, the Exora which features an all-new 1.6-litre Campro Charge Fuel Efficiency (CFE) engine with performance comparable to that of a 2-litre engine. The CFE engine is available in the new Exora Bold Premium and the top-of-the-line Exora Prime model that comes equipped with a CVT transmission.  “The...
Posted by Cerita Niaga On Wednesday, December 21, 2011 READ FULL POST
PROTON APRC Rally Champion Alister McRae and Bill Hayes took some time off from their schedule to demonstrate their prowess around PROTON plant for a staff engagement activity organised by the motorsports division and Group Branding, Marketing and Motorsports. Joining in this 'celebration for commitment to win' event was the R3 team of Faidzil Alang and Syafiq Ali. Fresh from a 4th placing position in the just completed Sepang 1000KM Endurance...
Posted by Cerita Niaga On Thursday, December 08, 2011 READ FULL POST
TEAM R3 PROTON finishes 4th overall and 4th in Class 2 in the Sepang 1000km (S1K) with the pair of Syafiq Ali and Syahrizal Jamaludin with a time of 8 hours and 50 minutes. This is the 3rd edition of the S1K with 28 competitors starting the race on a hot afternoon. The S1K is an event specially catered for cars up to 1600cc(Class 2), and up to 1900cc(Class1). Conditions were extremely hot as the drivers lined up on the grid for the start.There was...
Posted by Cerita Niaga On Wednesday, December 07, 2011 No comments READ FULL POST
The marketplace is buzzing with news of a three-way tussle for a stake in Proton that’s currently owned by Khazanah Nasional Bhd. The three parties are said to be DRB-Hicom, which is controlled by tycoon Tan Sri Syed Mokhtar AlBukhary, parties linked to the Naza Group and a management buyout lead by Proton Chairman Datuk Mohd Nadzmi Mohd Salleh. All three parties have been previously linked with the national carmaker. Currently, Khazanah has a 42.7%...
Posted by Cerita Niaga On Wednesday, December 07, 2011 No comments READ FULL POST
SUBANG JAYA: Proton today introduced a new Saga powered by a 1.6-litre Campro IAFM engine. The Saga FLX SE is available only with a CVT automatic transmission and is priced from RM49,449. The car will be available at all Proton showrooms from tomorrow.  The Saga FLX SE expands the range of the Saga model by providing customers with a vehicle that has a higher engine capacity while reaffirming the Saga as the people’s car given its affordability...
Posted by Cerita Niaga On Wednesday, December 07, 2011 No comments READ FULL POST
SUBANG JAYA - Stamping its assurance on quality and reinforcing its pledge of being ‘Committed to be Better’, national car manufacturer PROTON Holdings Berhad today launched its ‘Power Window Promise’ - a Power Window Lifetime Warranty that is applicable for all new Proton models registered from 1 September 2011 onwards and current Proton models that were still under manufacturer’s warranty as at 1 September 2011. The warranty is applicable...
Posted by Cerita Niaga On Friday, October 21, 2011 No comments READ FULL POST
SUBANG JAYA: Proton has offered its storage facility at its Tanjung Malim plant to automakers in Thailand affected by the flood crisis there. "We are open for negotiations any time," its group managing director, Datuk Seri Syed Zainal Abidin Syed Mohamed Tahir, said Monday. He was speaking at a press briefing on Proton's "Power Window Promise" here. He said when the deadly tsunami struck Japan and jeopardised the auto industry, it prompted...
Posted by Cerita Niaga On Friday, October 21, 2011 No comments READ FULL POST
The Intercontinental Rally Challenge (IRC) resumes this weekend in the Czech Republic, and Proton will be there at the Barum Czech Rally Zlin with their yellow Neos piloted by two-time FIA Junior World Rally Champion P-G Andersson and double FIA European Rally Champion Giandomenico Basso. This is round seven of IRC 2011′s 11 races. Based in the south-east of the Czech Republic, some 300 km east from capital Prague and about 200 km north from the...
Posted by Cerita Niaga On Sunday, August 28, 2011 No comments READ FULL POST
SUBANG JAYA – PROTON Holdings Berhad revealed today, the first recipient of its “My PROTON Makeover” programme, targeted at rewarding PROTON car owners who have loyally supported the brand over the years. Fadly Hisham Roplay, 33, will have his 1992 Proton Saga completely reworked by the R3 unit of PROTON Motorsports Division. “Fadly’s story about how his Proton Saga has impacted his life was quite an inspiration to us all,” said PROTON Group Managing...
Posted by Cerita Niaga On Tuesday, August 23, 2011 No comments READ FULL POST
SUBANG JAYA - There are some things in life that money just can’t buy, and now, PROTON is offering its customers an exciting experience through The Transporter contest, which will see the Grand Prize winner “transporting” three of Malaysia’s hottest celebrities all the way to Singapore to enjoy the exhilarating 2011 Formula One Singapore Night Race together with them. Launched last week, the contest will run till 24th August 2011, and the winner...
Posted by Cerita Niaga On Thursday, August 11, 2011 No comments READ FULL POST
SUBANG JAYA  – PROTON Holdings Berhad launched the new Proton Saga FLX 1.3L today; a new model enhancement to its Proton Saga model, which provides consumers with greater savings on fuel consumption and smoother drive with the use of Continuously Variable Transmission (CVT) technology. The Proton Saga is the best selling model in Malaysia from January to June 2011, contributing towards making PROTON the overall market leader in Malaysia in the...
Posted by Cerita Niaga On Thursday, August 11, 2011 No comments READ FULL POST
We are back from a short test drive session of the Proton R3 Satria Neo, which happened at Proton’s testing ground in Shah Alam. Unlike the RM115k limited edition Lotus Racing Satria Neo (back when Proton and 1MRT were still on friendly terms), this version is much more accessible at RM79,797 but will still provide enthusiastic drivers with plenty of smiles. To keep the price down, the R3 Neo doesn’t include the Lotus Racing Neo’s headline Ohlins...
Posted by Cerita Niaga On Wednesday, July 20, 2011 No comments READ FULL POST
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